Distribution Plan

My magazine will be using an app as the main source of distribution. The app would be cost money and this pays for the current magazine that is available, but from there on they have an option of separately buying the magazines of paying for the whole year.

I would only do the other way of distributing if I became a popular magazine then people would be able to buy whatever issue they want and it will get sent to them.

Digital Distribution 2

Dance Magazine also digitally distributes by an app. This app lets you read article and is a place where you can buy the magazine. The app lets people read the magazine out and about. This also helps the environment, because the company does not have to use paper to deliver the magazine to people.

I like this option because everyone uses apps now a days and it helps the environment at the same time.

Digital Distribution 1

With the magazine "Dance Magazine", they distribute the product off the website allowing anyone to go on and buy any issue they want. A good thing about this type of distribution is that people can buy old issues that they might have over looked.
I personally would not want to do this method, because you would have to print old issues which costs a lot of money.

Traditional Distribution Research

Traditional distribution of magazines includes newspaper stands and stores. They used to mainly be sold at newspaper stands because they were everywhere. Also back then they did not have any ways of electronically distributing the magazines.
With my magazine I would only distribute it in the Sarasota area, because it is only about Sarasota County.

Marketing Plan

Option 1- The main option is to put the main studios in Sarasota on the cover, so that they will post about it and so that they might buy it and put it in there studios. I would use the dance studio I already go to and then I can branch out from there. I know for sure that I could put my magazine at the studio that I currently dance at.

Option 2- The next option is that I could do giveaways. There are a lot of dance shows in Sarasota and to attract people to my magazine I can offer free tickets to local shows as a giveaway, but you would have to be subscribed to the magazine to enter.

Option 3- The last option is to make an Instagram for the magazine. This will let me show Sarasota what my magazine is about and widens my audience. This will let me connect with the studios in the area.

I think the best option is to do option 2, because in everyone loves free things and I can work with the local shows to possibly get reduced prices on the tickets, because it helps them with advertising. I would put this ad in the magazines and on the website for the magazine.